The Age of Collaboration

Read the following article in CIO Today: http://www.cio-today.com/story.xhtml?story_id=0020006F2KP6&page=1 It starts with this unfortunately correct quote from an Accenture executive:

  << When it comes to collaboration, many companies have a long way to go. "We are early in the cycle, maybe the second inning," says David Smith, head of the human performance practice in North America for Accenture, a global consulting and technology services firm. "Companies are beginning to attack it. Very few are getting it right." >>

The Age of Collaboration as the article defines it below is a direct consequence of the Knowledge Economy, considering Knowledge as the most important asset: 

  <<[…] The 21st century is likely to be the age of collaboration because many of today's problems are complex, often demanding cross-disciplinary expertise. Collaborative technologies are also in demand by companies that have global staffs and greater numbers of employees who telecommute. Supply chains demand collaboration among dozens of companies. Some technical problems are so expensive to tackle that even competitors collaborate. For example, IBM, Samsung Electronics and Chartered Semiconductor Manufacturing cooperatively develop semiconductor manufacturing processes. ST Microelectronics and others recently joined them. Finally, there's evidence of a societal shift toward collaboration as more workers network around the clock via cell phone and computer. In the July-August 2007 issue of Harvard Business Review, authors Neil Howe and William Strauss discuss the effects of generational differences on this trend. Those born between 1982 and 2005 -- the first generation to grow up with mobile digital technology -- expect nonstop interaction and cooperation with peers. "They will tend to treat co-workers as partners rather than rivals ... and use information to empower groups rather than individuals," the authors write. […] >> 

And the article concludes with this short but to the point warning: 

  <<[…] In the years ahead, the winning organizations will be those that learn to be collaborative and share employees' knowledge. >> 

How many of these articles will be needed for the majority of leaders to finally understand the importance of a knowledge-sharing culture for their organizations? The ones who wait for their competitors to try it first will regret it. 

 Peter-Anthony Glick http://leveragingknowledge.blogspot.com/

European organizations are failing to effectively create and manage their intellectual capital

[Post written in 2007 about an article on the 2006 gobal MAKE winners (link no longer available) ]

The 2006 Global MAKE Winners have been recognized as leaders in: 

 • creating a corporate knowledge-driven culture 

• developing knowledge workers through senior management leadership 

• delivering knowledge-based products/solutions 

• maximizing enterprise intellectual capital

 • creating an environment for collaborative knowledge sharing 

• creating a learning organization 

• delivering value based on customer knowledge

 • transforming enterprise knowledge into shareholder value 

[..] Successfully managing enterprise knowledge yields big dividends. The 2006 Global MAKE Winners trading on the NYSE/NASDAQ showed a Total Return to Shareholders (TRS) for the tenyear period 1995-2005 of 24.2 % – over twice the average Fortune 500 company median. 

[...] The most visible trends over the past nine annual Global MAKE studies are:

 • A growing number of organizations are taking on ‘Global’ characteristics – especially consulting and professional services firms, financial services, energy and media companies. These ‘Global’ organizations tend to operate as ‘independent’ companies within a Federal structure and without the traditional corporate head office. 

• The capability to innovate and create new products is seen as the competitive edge across a wide range of business sectors. 

• Asian knowledge-driven organizations are competing on an equal knowledge ‘footing’ with their European and North American counterparts. 

• European organizations are failing to effectively create and manage their intellectual capital. Although US companies maintain a lead in this area, Asian businesses are rapidly narrowing the gap and may surpass American firms as regional wealth generators within the next five years. 

I let you draw your own conclusions. If you're a leader of a European Company, I hope you got the message loud and clear. 

Knowledge is only in our minds or not?

Nimala recently asked on her blog to suggest KM topics for her to write on. I suggested the following:

 "Recently, I have been confronted with "KMers" (not sure I agree that they are) that consider that you can only manage information and not knowledge because "knowledge" is only in people's minds, and that what can be communicated is only "information". What would be your arguments to support the view that knowledge can be "managed" and is not only found in our minds?" 

 Read her interesting response and my subsequent comment here: http://nirmala-km.blogspot.com/2007/06/can-we-manage-knowledge.html#links 

 http://leveragingknowledge.blogspot.com/

Asking the right questions to assess an Organization’s culture.

Nirmala Palaniappan (or Nimmy as she seems to like to be called) an experienced KM professional with Wipro based in India, wrote a post on Bob Sutton’s blog comments, and spotted a very good comment by one of Bob’s readers (in fact it is one of the best comment to a blog post I’ve seen) Wally Bock, a leadership consultant (http://www.threestarleadership.com/ ). His comment was in response to a question asking what are the questions to ask employees of an organization to get a feel of the dominating internal culture. Wally suggests the following 3 questions:

• What kind of people gets promoted around here? The behavior and performance you reward is what you'll get more of.
• What "bad" behaviors are tolerated here? This is good for patterns of behavior.
• What kinds of stories do people tell each other? Stories are the carriers of culture. Beware if all they tell are "dumb boss" stories. Understand that service is a value if what you hear are "heroic service" stories.

Reading these excellent questions, I realised that answering them would give you a hint whether the culture is conducive to knowledge sharing or not. In other words, whether the 16 syndromes are present or not. 

 For instance, when promotion depends more on whom you know above you in the hierarchy rather than on your achievements, experience and competences; this would indicate a lack of trust, constant political games and most probably a highly hierarchical structure. 

When the tolerated bad behaviours include selfishness to meet personal objectives, it would indicate strict Job Description framing, lack of availability of experts, rewards only for individual achievements, and only short-term objectives. 

When the stories often speaks of ‘them’ versus or against ‘us’ for example, highlighting the differences between groups/departments/teams within the organization; this would tend to indicate a culture of information silos with poor communication/collaboration between them. A general lack of awareness of useful internal knowledge that people could benefit from is also very likely in such a context; and probably the groupthink effect is frequent as well. Also recently, an APQC newsletter directed me to an article written by Susan Elliott Blashka about a presentation Nimmy gave during the APQC’s May 2006 KM conference. Nimmy’s KM toolkit is very interesting and I might write about it in another post. However, I will here highlight the list of questions she suggested for helping a company assess its capacity to leverage knowledge though capture and dissemination:

 <<… Asking the following questions, Palaniappan said, can help a company gauge its capacity for explicit knowledge capture:

• Do we know what we know?
• Are our practices, structure, processes, and systems well known and easily accessible?
• Do we look toward the past and capture our learning?
• Do we know who’s who?
• Are we able to recognize patterns in our business?
• Do new employees get into the groove quickly?
• Does our workflow consider knowledge needs?
• Do we have processes and tools to manage our knowledge artefacts on a continuous basis?

She posed other questions that relate to explicit knowledge dissemination and utilization:

• Do our systems work together? Are they integrated?
• Do we find ourselves reinventing the wheel?
• Do we use the knowledge that we capture? Do we leverage technology to retrieve and access knowledge?
• Does the organization get together and learn? Does the organization work together—sharing and collaborating?
• Are there sharing mechanisms in all our knowledge-intensive processes?
• Does the workflow consider knowledge needs?
• How easy is it to find and utilize information?
• Is there consistency in the performance of functions across the organization?

[…] To determine the state of an organization’s tacit knowledge capture, Palaniappan said, individuals must ask themselves:

• Do our people policies and practices emphasize learning, sharing, and teaching?
• Does the organization spare the time to stop, think, and learn?
• Is it easy to find and access people (experts)?
• Does the organization have listening and questioning habits embedded in its culture?
• Is “retiring work force” a serious challenge?
• Does the organization operate primarily in the area of consulting and knowledge-intensive services?

And for the last category, tacit knowledge dissemination and utilization, Palaniappan presented the following questions:

• Does the organizational culture emphasize trust, win-win, and excellence and innovation through collaboration?
• Are like-minded people or people with similar interests able to locate and work with each other?
• How fast is the organization learning?
• Do people make time for mentoring and thinking and learning together?
• Does the organization know who needs whom?
• Are roles defined based on knowledge needs? Is succession planning knowledge-focused?
• Does the organization understand its knowledge requirements to a significant level of detail?
• Is the captured explicit knowledge under-utilized?

Using Nimmy and Wally’s questions, we should be able to assess fairly well how conducive to knowledge-sharing an organization’s culture is. This strengthens my view that in order to successfully make an organization become knowledge-driven, one must start by addressing the internal culture. The early introduction of new tools and technologies should only be to support this necessary cultural transformation. Furthermore, the less conducive to knowledge-sharing an organizational culture is, the more the drive for change must come from the Organization’s leadership. 

http://leveragingknowledge.blogspot.com

Sarkozy’s goal-driven government structure

Nicolas Sarkozy, the newly elected French President, is completely rearranging the Cabinet as it has never been done before. He is grouping departments together under the same boss (minister) that never worked together. He is also breaking up departments for the first time. The central principle is a very clever one: The Cabinet’s departments are formed on the basis of their main goal and purpose, no longer on the basis of their functional relationships. For example, the goal of transforming France into a “Green” country requires departments such as “Environment” and “Energy” to be joined together (the “Energy” would have usually been managed by the Economy and Finance” dept). Another example is to remove the management of visas from the Interior department, and associate it with the dept responsible for “Integration” and “National Identity” to form a new dept for Immigration. The goal here is clearly to have a more holistic approach to the issues related to immigration. Whether or not we agree on these political goals is not my interest here. I am however intrigued by the implications of these drastic departmental changes for the civil servants affected. The media have already reported a lot of mostly worried comments from some managers, and the point in common I could identify was anticipated problems due to cultural differences! Here we go again with the importance of Organizational Culture but this time in the Public sector. Another significant impact due to some redundancy in activities will be a reduction in the workforce. The most telling case is the one affecting the separation of the “Labor” dept from the “Economy & Finance”, and its association with the “Social Relations” dept. In the Labor dept, you typically find the ones who came out of the French civil servants schools with the top marks. They are usually very good in math, very rigorous and methodical. In the Social Relations dept, it could hardly be more the opposite! They usually graduated with the lowest marks, have more “artistic” mindsets (rather than scientific) and have better communication skills. Both sides clearly have no idea how they are going to work together! Nicolas Sarkozy’s idea here is to give them a common goal of improving labor issues, with the realisation that it will require a combination of economic and social changes. For example, one of the objectives announced is to level the salaries between men and women within two years (today in France, men can be paid up to 40% more than women for the same job)! It will be very interesting to see how all these departments learn how to work together. These collaborations will need to be rapidly effective and efficient for the new Government to meet its objectives and convince the French people that it is on the right track. I wonder if someone will think of calling on the services of Knowledge Management consultants. I now come to the point I really wanted to make here: does this goal-based organizational approach make sense for a private company? We could start with an example: consider the strategic goal to “set a rate of annual increase of say +20% for retail customer loyalty”. For simplification, that is the number of existing customers purchasing at least once each year (I am assuming a luxury goods industry here). Typically, such an objective would be given to the Retail department. Some other departments such as Marketing might also be made aware of it and asked to assist. Now, what would it mean to adopt Sarkozy’s approach? You would need to think out of the box and regroup together under the same leader various departments or teams (parts of departments). I can suggest the following list for this example (but this exercise is very context-dependant, so each situation can demand a different organization) :

• The Retail department
• The part of the Customer Service department (After-sales services) specifically dealing with Retail customers (as opposed to wholesale).
• The part of the marketing department focusing on the retail market.
• The Public Relations department.
• The Press department.

Possibly, you could even include individuals or teams from some of the shared services departments that usually devote most of their time for Retail matters. I can think possibly of:

• Information Systems (IS) support professionals. For example, the team supporting the CRM application, a key tool for such a customer-focused objective.

For the shared services, the question to ask is: “will the individuals or teams concerned add more value by being integrated into this new “Super Retail dept” or by remaining closely linked with all the other teams within their respective department?” You should really consider this from a Knowledge sharing point of view. For an IS support Analyst to report to the Retail Director would undoubtedly facilitate his/her understanding of the business needs and deliver tailored support. However, from this point on, he/she ceases to be a shared resource and the cooperation with the rest of the IS department is then seen as secondary. In other words, this makes sense if the workload generated by the Retail department’s IS requests justify this IS Analyst to be full-time focusing on them. So then, supposing a Company implements this goal-driven organization, isn’t there a risk to have to re-organize too often when the strategy changes? Yes, but I don’t see this as a risk if this process of reorganization becomes engrained in the Company’s culture. The whole Organization must be built on principles of flexibility: flexible structure, flexible processes, flexible roles. This implies in turn a knowledge-sharing culture. Employees need to be used to share knowledge across departmental boundaries. In fact, there should be no internal boundaries when it comes to knowledge sharing (except for what needs to remain confidential). Such flexibility of course wouldn't typically suit more an Organization operating in a fast-moving/fast-changing market, but it could be argued that all markets are changing increasingly faster in this flatter World. Peter-Anthony Glick

http://leveragingknowledge.blogspot.com